SEO Tools & Scripts Repository

100+ original SEO tools — scripts, apps, and APIs built from real client work. Not a curated list — every tool here was written by me for eCommerce SEO, keyword research, content analysis, link building, technical audits, and reporting.

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Author

Lee Foot — eCommerce SEO Consultant

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As Featured In

Tools and methodologies published in Search Engine Journal:

Publication	Tool	Description
Semantic Keyword Clustering	Semantic Clustering Tool	AI-powered keyword clustering using sentence transformers
Top Traffic Pages Analysis	Top Traffic Pages	Identify top-performing pages via the Search Console API

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Live Apps

Try these tools directly in your browser — no installation required:

App	Description	Link
BERTlinker	AI-powered internal linking at scale
Website Migration Mapper	Auto-map URLs from old site to new
GSC Data Downloader	Download your Google Search Console data
Wikipedia Citation Finder	Find Wikipedia pages needing citations for link opportunities
Image Centering Tool	Batch center and resize product images
Wayback URL Extractor	Extract historical URLs from archive.org
Category Generator	Auto-suggest new category pages from product inventory

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Recently Added

Tool	Category	Description
Firecrawl Markdown Scraper	Technical SEO	Scrape URLs and convert to clean markdown via Firecrawl API
Content Repurposer	Content	Transform blog posts into social posts, email content, and video scripts using AI
Regex Generator	Technical SEO	Generate regex patterns from plain English using Claude or GPT
Schema Markup Generator	Technical SEO	Generate valid JSON-LD structured data for FAQPage, Product, and more
Gist Summary Generator	Content	Create "At a glance" summaries from articles using AI — perfect for featured snippets
LLM Sitemap Creator	Technical SEO	Generate hierarchical sitemap structures from keyword lists using GPT

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Tools by Category

Content Analysis (17 tools)

Tool	Description	Type
Category Title Suggester	Suggest high-performing keywords for category page titles using GSC data	Streamlit
Content Duplication Finder	Find duplicate content clusters using PolyFuzz fuzzy matching	Streamlit
Content Extractor	Extract main text content and H1 headings from URLs	Streamlit
Content Hub Classification	Classify articles into content hub categories using OpenAI GPT	Streamlit
Content Repurposer	Transform blog posts into social posts, emails, and video scripts using AI	Streamlit
Content Reviewer (LLM)	Review and annotate web content using AI for quality improvements	Streamlit
Entity Extractor	Extract entities from SERPs, CSV files, or YouTube transcripts	Streamlit
Gist Summary Generator	Create "At a glance" bullet summaries from articles using Claude or GPT	Streamlit
Keyword Extractor (LLM)	Extract and categorize keywords from content using OpenAI or Anthropic APIs	Streamlit
Keyword to Page Mapper	Semantically match competitor keywords to existing pages	Streamlit
Meta Description Grader	Score meta descriptions on SEO criteria using GPT-4 analysis	Streamlit
Meta Description Rewriter	Rewrite meta descriptions using AI with length optimization	Streamlit
N-gram SERP Extractor	Extract page title and content n-grams from SERP results via ValueSERP	Streamlit
OpenAI Entity Visualizer	Interactive entity extraction visualization using OpenAI	Streamlit
Page Intent Classifier	Classify page intent (informational, transactional, navigational) using GPT	Streamlit
Reading Score Analyzer	Calculate Flesch readability metrics for web pages from sitemaps or CSV	Streamlit
Review Sentiment Extractor	Analyze product reviews to extract sentiment, pain points, and praise themes	Streamlit

Keyword Research (16 tools)

Tool	Description	Type
Bulk Keyword Tagger	Tag thousands of keywords with custom categories	Colab
Category Keyword Finder	Extract n-gram keyword opportunities from product titles by category	Streamlit
DataForSEO Suggestions	Get keyword suggestions with search volumes from the DataForSEO API	Streamlit
eBay Related Searches	Scrape related search keywords from eBay with tree visualization	Streamlit
Keyword Deduplication Tool	Remove close keyword variations using RapidFuzz fuzzy matching	Streamlit
Keyword Difficulty Checker	Check difficulty with allintitle, phrase match, and SERP clustering	Streamlit
Keyword Grouper	Group similar keywords using TF-IDF similarity via PolyFuzz	Streamlit
Keyword to Questions	Convert keyword phrases into natural FAQ questions using Claude or GPT	Streamlit
Keyword Topic Classifier	Classify keywords into hierarchical themes using Claude or GPT	Streamlit
Keyword Trends Analyzer	Analyze Google Trends data with YoY trend slope calculations	Streamlit
Keywords Everywhere API	Keyword research with search volume, CPC, and competition data	Streamlit
Micro-Moments Classifier	Classify keywords into Google's 4 micro-moments using OpenAI	Streamlit
PAA Scraper	Recursively extract "People Also Ask" questions with tree visualization	Streamlit
Question Extraction GSC	Extract question-type keywords from Google Search Console data	Python
Related Searches Tree	Build hierarchical trees of related searches from Google	Streamlit
SERP Keyword Extractor	Extract PAA questions and related searches via ValueSERP API	Streamlit
Topical Map Generator	Organize keywords into hierarchical topical maps using GPT-4o	Streamlit

eCommerce SEO (15 tools)

Tool	Description	Type
Automatic Category Suggester	Auto-suggest new category pages from product inventory using n-grams	Streamlit
Best Selling Products to XML Sitemap	Create dedicated sitemaps for top-performing products	Colab
Breadcrumb Relevancy Checker	Check if products are in relevant categories using TF-IDF matching	Streamlit
eCommerce Image Centering Tool	Batch center and resize product images with white background	Streamlit
E-commerce Page Title Optimizer	Optimize page titles using GSC keyword data for high-impact improvements	Streamlit
Google Vision Higher Res Images	Find higher resolution product images using Google Vision API	Python
Inject Branding into PDFs	Add custom text branding to PDF files in batch	Python
Internal Search Mapper	Map GA site search queries to landing pages using fuzzy matching	Python / Colab
Low Links vs High Transactions	Find high-converting pages that need more internal links	Python
Non-White Background Detector	Detect product images with non-white backgrounds for QA	Streamlit
Product Q&A Extractor	Extract product reviews, ratings, and Q&A content from e-commerce pages	Streamlit
Product Spec Extractor	Scrape product specifications with configurable CSS selectors	Streamlit
Product Title Gap	Compare product titles with competitors to identify missing keywords	Streamlit
SERP Title Generator	Generate optimized product titles using n-gram and phrase analysis	Streamlit
WooCommerce Product Relevancy	Sort WooCommerce products by category relevancy score	Python

Technical SEO (11 tools)

Tool	Description	Type
Firecrawl Markdown Scraper	Scrape URLs and convert to clean markdown using Firecrawl API	Streamlit
Hreflang Checker	Extract and validate hreflang tags from web pages	Streamlit
Hreflang Generator	Generate hreflang XML tags from Screaming Frog crawl data	Streamlit
LLM Sitemap Creator	Generate hierarchical sitemap structures from keyword lists using GPT	Streamlit
OnCrawl Extractor	Comprehensive OnCrawl API client for data extraction and crawl management	Streamlit
QA Schema Extractor	Extract FAQ and Q&A structured data (JSON-LD) from websites	Streamlit
Redirect Validator	Validate redirects against redirect mapping specifications	Streamlit
Regex Generator	Generate regex patterns from plain English using Claude or GPT	Streamlit
Schema Markup Generator	Generate valid JSON-LD for FAQPage, Product, Organization, and more	Streamlit
Sitemap URL Extractor	Extract all URLs from XML sitemap indexes and child sitemaps	Streamlit
Template Fingerprinting	Identify page templates using HTML structure analysis and ML clustering	Python

Reporting & Analytics (12 tools)

Tool	Description	Type
BCG Matrix from GA	Create BCG growth-share matrix from GA landing page data	Colab
Content Decay Analyzer	Find pages losing traffic by comparing peak vs current GSC performance	Streamlit
Core Update Analyser	Group Ahrefs ranking changes by URL folder to show update impact	Streamlit
Delta Audit	Detect weeks with significant GSC traffic changes automatically	Streamlit
Google Algorithm Tracker	Scrape Google's Search Status page for algorithm update history	Streamlit
Google Trends Forecasting	Forecast search trends using NeuralProphet time-series ML	Streamlit
Batch Trends Forecasting	Forecast Google Trends for multiple keywords from a crawl file	Streamlit
Resolution Screenshot Tool	Screenshot pages at your visitors' most common screen resolutions	Python
Share of Voice	Calculate estimated organic traffic share using CTR curves	Streamlit
Top Traffic Pages (GSC)	Identify highest-traffic pages via the Search Console API	Colab
Visualise Internal Links	Interactive treemap visualization of internal link structure	Colab
Visualise GSC Coverage	Treemap and sunburst charts to visualize indexing issues by folder	Colab

Link Building (5 tools)

Tool	Description	Type
Backlink Intersector	Find opportunities by intersecting competitor backlink profiles	Streamlit
eCommerce Link Builder	Find "Where to Buy" and distributor link opportunities	Python
Link Quality Analyzer	Check link status codes and calculate reading metrics	Streamlit
Wayback Machine Link Mapper	Recover broken backlinks using archive.org historical data	Python / Colab
Wikipedia Citation Finder	Find Wikipedia pages with "citation needed" tags for link opportunities	Streamlit

Internal Linking (2 tools)

Tool	Description	Type
Anchor Text Interlinker	Find internal linking opportunities by matching keywords to page content	Streamlit
Anchor Text Relevance Checker	Assess anchor text relevance using AI evaluation	Streamlit

Search Console (5 tools)

Tool	Description	Type
GSC Chart Visualizer	GSC data visualization and charting with custom dimension analysis	Streamlit
GSC Folder Analyzer	Aggregate GSC data by URL folder to analyze site section performance	Streamlit
Keyword Cannibalization	Find keywords where multiple pages compete for the same query	Streamlit
Simple GSC Connector	Minimal Streamlit boilerplate for Google Search Console OAuth	Streamlit
Title Keyword Gap	Find keywords driving impressions but missing from page titles	Streamlit

Keyword Clustering (3 tools)

Tool	Description	Type
Semantic Clustering Tool	Group keywords into topical clusters using sentence transformers and ML	CLI / Colab
SERP Clustering at Scale	Cluster keywords based on common SERP URLs from ValueSERP exports	Python
SERP Clustering API	FastAPI service for clustering keywords via REST endpoint	FastAPI

On-Page SEO (4 tools)

Tool	Description	Type
Extract Content Blocks	Extract and categorize page content blocks using Claude AI	Python
Striking Distance (CSV)	Find keywords ranking 4-20 from pre-exported Search Console data	Python
Striking Distance V1	Find keywords ranking positions 4-20 and check title/H1/copy presence	Python / Colab
Striking Distance V2	Enhanced striking distance with title/H1/copy presence checking	Streamlit

Competitive Analysis (3 tools)

Tool	Description	Type
Competitor Gap Finder	Find gaps in product titles by comparing against competitors	Python
Keyword Gap Analyzer	Compare keyword lists against competitors using TF-IDF matching	Streamlit
SERP Crossover Analyzer	Analyze SERP URL crossover patterns to detect cannibalization	Streamlit

Website Migration (1 tool)

Tool	Description	Type
Website Migration Mapper	Auto-map URLs from old site to new using multi-algorithm matching	Streamlit / Python / Colab

Wayback Machine (1 tool)

Tool	Description	Type
Wayback URL Extractor	Bulk extract historical URLs from archive.org with folder visualization	Streamlit

Site Search (1 tool)

Tool	Description	Type
Map Site Searches to Pages	Match internal site searches to best landing pages using TF-IDF	Colab

PPC (1 tool)

Tool	Description	Type
AdWords Tools	MPN Extractor and Bid Calculator for Google Ads campaigns	Streamlit

Other (2 tools)

Tool	Description	Type
Content Consolidation Analyzer	Identify consolidation opportunities from SERP overlap and cannibalization	Python
Product Title Optimizer	LLM-powered title restructuring with data integrity checks	Python

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Tool Types

Type	Count	Run Command
Streamlit	54	streamlit run app.py
Python	24	python script.py
CLI	14	python script.py --args
Colab	9	Click "Open in Colab" badge
FastAPI	1	uvicorn app:app --reload

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Getting Started

Prerequisites

# Most tools require Python 3.8+
python --version

# Install dependencies (each folder has its own requirements.txt)
pip install -r requirements.txt

Run a Streamlit App

cd tool-folder
pip install -r requirements.txt
streamlit run app.py

Run a Google Colab Notebook

1. Navigate to the .ipynb file on GitHub
2. Click the "Open in Colab" badge at the top
3. Run all cells (Runtime → Run all)

Run a Python Script

cd tool-folder
pip install -r requirements.txt
python script.py

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Star History

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Contributing

Contributions, suggestions, and feedback are welcome! See CONTRIBUTING.md for guidelines.

• Star this repo if you find it useful
• Open an issue for bugs or feature requests
• Submit a PR with improvements

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License

This project is open source and available under the MIT License.

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